AMERICAN EXPRESS INTRODUCES AMERICAN EXPRESS SELECTS IN THE PHILIPPINES
EXCEPTIONAL DINING EXPERIENCE AWAITS CARDMEMBERS
(Manila, December 17, 2004) American Express International, Inc. today launched American Express Selects in the Philippines. American Express Selects is a worldwide program tailor-made to provide American Express Cardmembers with the best value merchant offers in key destinations around the world.
In the Philippines, 18 renowned dining establishments covering 48 locations in Metro Manila took the lead to join the American Express Selects program. Consumers carrying American Express branded cards can enjoy a variety of culinary choices and exceptional dining privileges. The program launched in the US in June this year, provides Cardmembers with over 3,000 offers of high quality shopping, dining, and travel values from quality merchants in 24 countries around the world.
"As a global leader in the payment industry, American Express is committed to bringing Cardmembers with premium value in all offers. The success of American Express Selects is attributed to unmatched competitive advantage of our global merchant network. Excellence is the core of who we are and what we do. American Express will continue to take the lead in setting new standard in Cardmember privileges," said Mr. Ian Fish, President of American Express Bank, Philippines.
"American Express Selects is a 'win' for both consumers and merchants. Cardmembers can take advantage of the exceptional offers, not only in the Philippines but also when they travel to other parts of the world. Our merchants also benefit from the opportunity to reach out to high spending local consumers and overseas. This creates a strong bond between our merchants and the target market," added Mr. Anthony Conway from the Office of the President of Equitable CardNetwork.
Until May 31, 2005, American Express Cardmembers can enjoy privileges in the following restaurants:
- 20% Savings from California Pizza Kitchen and TJ's
For more of the American Express Selects Program worldwide, log on to www.americanexpress.com/selects.
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